*** ALEX LUKAS ***

ALEX LUKAS

Wide Scenarios for Indoor & Outdoor
October 26th - December 5th, 2024
Interloc, Thomaston, Maine

Wide Scenarios for Indoor & Outdoor questions how technological advancements, global marketplaces, and online image generation have facilitated an ideological drift in the medium of print from an asset for the activist left to a tool for the right to refute democratic ideals.

For the past several years, Alex Lukas has scoured Amazon, downloading and cataloging the graphics posted by vendors in their online advertisements for “custom printed flag.” While innocuous at first glance, a deeper dive into these default images reveals a troubling pattern: a subtle (and not so subtle) iconography of the political right. This visual coding transforms the flag from a representation of shared ideals into an endlessly personalizable manifestation of a much-mythologized rugged individualism.

The exhibition was accompanied by a small pamphlet.